Activision Blizzard says NetEase dismisses proposal to extend ties

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Activision Blizzard Inc , the U.S. video game developer behind hit franchise Warcraft, said on Tuesday its Chinese publisher NetEase Inc had turned down a proposal to extend their long-time partnership for six months as it looks for a new partner.

had turned down a proposal to extend their long-time partnership for six months as it looks for a new partner.

"It is a pity that NetEase is not willing to extend services of our game for another six months on the basis of existing terms as we look for a new partner," Blizzard China said.it would end its 14-year partnership with NetEase, the second-largest gaming company in China. The announcement sent shockwaves across the industry as the partnership was widely seen as one of the most lucrative in video games.

 

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Activision Blizzard says NetEase rejects proposal to extend partnershipActivision Blizzard Inc , the U.S. video game developer behind hit franchise Warcraft, on Tuesday said its Chinese publisher NetEase Inc had turned down a proposal to extend their long-time partnership for six months. This is just baffling. Blizzard announced the end of such partnership, and NetEase only responded shortly after, people were already leaving the job and moved on. Now Blizzard is attempting to pin some guilt on NetEase by such a nonsense statement. There's no turning back.
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