The rise of esports With a worldwide fanbase of 530 million, esports, the blend of gaming and competitive sports, is changing the entertainment industry.
Now valued at $4.3bn, the esports industry is predicted annual growth of 7%, reaching $5.7bn by 2028. Armed with a highly engaged audience and accelerating digital innovation, experts in business, marketing, and publishing are discovering that esports isn’t just a fleeting trend – it’s a cultural and economic powerhouse.
Providing new opportunities to engage with a demographic that has increasingly drifted from traditional media, over 20 major brands, media giants and traditional sports franchises will forge partnerships with esports teams across the tournament, giving global businesses a chance to leverage the sport’s immense popularity to connect with young consumers.
Vietnam's Zino Zenith fight for a place at the EWC in the MLBB MSC Wild Card competition. Gamers also compete at the DreamHack Summer Qualifiers for a spot at the EWC. HomeBois, from Malaysia, prepare to take on Group B in the Wild Card competition. HomeBois dominate their group and secure their place at the main event. The Esports World Cup qualifiers Prev Next “The Esports World Cup is a pivotal player in the growth and development of esports,” Reichert continues.