The market for high-end collectibles like rare Pokémon cards has exploded in recent years, and GameStop seems to want a piece of it. The gaming retailer told some store managers this week that it would begin testing buying Professional Sports Authenticator graded trading cards later this month as it flails around for a new business strategy while its meme stock shenanigans continue. “Exciting news,” read an internal message shared over on the GameStop subreddit yesterday.
Still, the prices for those can run from, say, $50 for a Raging Bolt Ex from the recent Temporal Forces Pokémon set to over $29,000 for a rarer Charizard from the original base set. The backbone of GameStop’s business once upon a time was used video games. After players completed a new release, they could sell it back to the company for a fraction of the MSRP, which GameStop would then turn around and sell to a new player for almost the full cost of the new version of the game.